St. Moritz Gourmet Festival

For more than a quarter of a century, always at the beginning of each year, the St. Moritz Gourmet Festival has been bringing together selected stars and icons from kitchens all around the world in the Upper Engadine. In this time more than 80’000 gourmet fans were attracted to the mountain valley and have been spoilt by a total of approx. 230 international master chefs from more than 35 nations at the festival’s stunning 10 partner hotels. Every year, the festival program offers epicures more than 40 different events to choose from, to discover and explore the individual culinary arts of the international top-class guest chefs.

WOEHRLE PIROLA has been responsible for the entire organisation and implementation of the festival since 2002. The agency’s responsibilities include the coordination and organisation of the events, the sponsorship management, the development of a tailored marketing and communication concept, the development and production of all off- and online advertising, the ticketing as well as the international media relations before and on-site the festival.

Previous Project

Four-Hands-Lunch in the Park

Next Project

D. Martinelli AG – Magazin und neue Website zum 111-jährigen Jubiläum

Client Since 2001
Implementation since 2002
Date 2022 28th of January - 5th of February
Events/Festival 40
Visitors/Festival 4200
Journalists/Festival 60