In March, the partners of migrolino AG experienced an unforgettable day on Kleine Scheidegg at the "Eiger North Face" restaurant under the motto "Hüttengaudi". In bright sunshine, the franchise partners enjoyed an exclusive morning program with activities such as skiing, snowboarding and winter hiking, followed by lunch on the sunny terrace with breathtaking views of the world-famous north face of the Eiger. During lunch, the guests were accompanied by traditional Ländler music. The highlight of the day was the ceremonial honoring of the partners for their outstanding achievements. Afterwards, DJ Piccolo opened the dance floor with his music.

After a four-year hiatus, the Geneva International Motor Show was held again at Palexpo, Geneva, from February 26 to March 3. Renault Group was the only European brand represented at the show and welcomed guests, journalists and dealers at two impressive stands: Renault and Dacia.
The new R5 - a celebrated comeback of the Renault classic, now in electric form - as well as the new Dacia Duster and the new prototype Dacia Sandrider were celebrated. Both stands were interactively designed with attractive lounges, merchandise stores, a climbing wall and a boules course.
 

At this year's Partner Conference 2023 in the Kursaal Bern, the focus was on exchanging ideas and sharing interesting, enjoyable and emotional moments. For the last time, the CEO opened the conference with a review of the past and current financial year. He handed the stage over to his successor, the new CEO of migrolino AG as of 1 October 2023, and warmly welcomed him to the migrolino family. The focus was also on the convenience market, food convenience and customers. The Awarding 2022 rounded off the day's varied programme by honouring outstanding achievements with awards. After a short breather, the migrolino Gala Night followed, which was accompanied by a live band. The focus of the evening was on a fitting farewell to the CEO and a delicious dinner. We ended the evening in a good mood at the bar.

WOEHRLE PIROLA was involved in the realisation and coordination of migrolino AG's partner conference for the 9th time. Among other things, the agency was responsible for the organisation of the event and the location search, and was in charge of registration and participant management. WOEHERLE PIROLA was also responsible for all areas of guest management, programme selection, catering, artist selection and booking.