For the annual kick-off event, Shell (Switzerland) AG traditionally invites its service station partners to a selected location. Informative presentations about the past and upcoming year, as well as interactive workshops and sector-specific presentations, provide an ideal platform for knowledge transfer and networking among the participants and the host. The exclusively designed social program also includes a Gala Night with an attractive entertainment program and the awarding of gold and silver awards to the best retailers of the past year.
From 2011 to 2015, WOEHRLE PIROLA was assigned with the conception and implementation of the Retailer Engagement Day, and was thus in charge of all evaluation, coordination and organisation tasks. In cooperation with the design companies Cibolini AG and cdg concept design graphic gmbh, WOEHRLE PIROLA also realised the design and print components for the event.